so we see in the last few days here, even senators, democratic senators like baucus from montana, franken, he is dated to endorse the assault weapons ban. this is a tough issue for politicians to deal with, particularly in the middle of the country. when that happens their reflex is often to vote no. >> roland, one thing that amazed me, was the favorability rating. it seemed to me, and being there in newtown, that something had changed in this country, that something had changed in every single one of us, to see what happened there happen. yet after newtown, 41% of americans view the organization favorably. that is unchanged from two years ago. that is unchanged. how is the nra not taking a hit? >> here's the deal. because people are against the gun violence in this country, not necessarily the nra. and i think we somehow can't act as if you are against gun violence, therefore, you're going to hate the nra. the nra is a lobbying group, that's what they are. i've got to disagree on this notion that, it's the coasts and the middle of the country. guess what, there are a lot of people in the